Our mission is to maintain Proline’s status as the premier innovator in the decorative
concrete industry, by delivering the highest quality decorative concrete tools and coloring
systems in the most professional and ethical manner.
Proline was founded twenty years ago, when childhood friends Jeff Irwin and Paul Sowa perceived
a noticeable lack of quality and choices in decorative concrete tools. They combined their
expertise––Irwin was working in the plastics industry at the time and Sowa worked for a concrete
contractor––to develop a complete line of quality tools under their new company Proline, and in
the process revolutionized the industry.
Today, Proline is recognized as an innovative company that continues to create new products that
enable installers to generate more business and increase customer satisfaction. These new products
include Seamless Roman Slate Texture Skin, Appian Cobble, Rotating Blue Ashlar, Garden Stone, 6”
Boardwalk Plank, Arizona Flagstone, shock-absorbing tampers and many others, which are now sold
around the world.
The life-like textures, job-tested durability and ease of use are the reasons why installers have
chosen Proline stamps for such notable jobs as The San Diego Zoo, Mandalay Bay Resorts, The Hotel
Del Coronado, The Luxor Hotel, the Bellagio Hotel and the pool area at Caesar’s Palace Hotel.
Proline continues to expand its offering by listening to the needs of the concrete professionals and
creating new products to meet their needs. With the addition of the Dura-Color line, Proline now
offers color hardeners, antique releases, reactive and acrylic stains, sealers and antiquing washes
to give you the complete “system” to do the job right.